women as philanthropists

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Ask Margaret

Q: What, in your opinion and experience, is the most compelling reason that women donate their money? -- Shannon, West Palm Beach  A: There are typically three reasons that compel women to give: 1. Tax benefits -- IRS charitable deductions as permitted on Form 1040. 2. Participation in a program sponsored by the organization; volunteered time and talent to the organization; or a connection to an organization through a friend or family member. 3. A personal experience or a family member's experience with services from the organization; or a strong affinity with the cause or mission. Do you have a question about women and philanthropy, wealth management or planned giving? E-mail Margaret at mm@margaret-may.com. Your question might be featured in an upcoming [...]

Ask Margaret

Q: A recent article, “Two-Thirds of Donors Plan to Cut Back on Giving This Fall,” appeared in The Chronicle of Philanthropy. If such is the case, what can charities do to be proactive? A: Continue to subscribe to the KISS principle. The media, especially 24/7 TV and talk radio, has many smart, educated and normally happy people running around like Chicken Little believing “The sky is falling.” Is saying it's so making it happen? Are we wishing ourselves more doom and gloom than necessary? OK, what does all this have to do with keeping donors on the books and happy, and perhaps even increasing their year-end contributions? Here are three KISS ideas: 1) Say “thank you,” 2) Say “thank you” again [...]

Five Ways Women Philanthropists “Speak Female”

In a recent workshop in Tampa for the Partnership for Philanthropic Planning, I presented my research on how to “Speak Female” and the impact it has to engage women to excel in their philanthropy. Women as philanthropists are no longer a niche market – it is THE market for philanthropy. To “Speak Female” is to be a role model for the next generation. Philanthropy is congruent with women’s goals and aspirations to make a difference in society. Women believe that the philanthropic platform serves as a voice to “Speak Female” and reshape the ethics and morals in our society and reset the compass due north for the next generation. To “Speak Female” is to be: 1) Empowered with the ability [...]

By | September 12th, 2011|Categories: Philanthropy|Tags: , , , |0 Comments